Magnum sees ice cream sales rise due to long summer in Europe
Magnum has reported a 12 percent revenue increase to 2.5 billion euros, driven by strong global sales and successful product innovation. Consequently, the company has raised its annual growth forecast to 5.5 percent for the rest of the year.
The ice cream company behind Magnum, Cornetto, and Ben & Jerry's has reported a significant financial boost, with total sales reaching 2.5 billion euros. This figure represents a 12 percent increase compared to the previous year, driven by strong global performance across all regions. Key markets showing the most substantial growth include Turkey, France, the United Kingdom, and Mexico, with the introduction of new flavors like Magnum pistachio acting as a major catalyst for consumer interest. Ben & Jerry's also contributed to the positive trend with a 9 percent increase in turnover.
Following these strong results, the company has officially raised its revenue growth forecast for the remainder of the year to 5.5 percent, up from the initial projection of 3 to 5 percent. Chief executive Peter ter Kulve attributed this accelerated success to ongoing product innovation. The brand now operates independently after being spun off from the consumer goods giant Unilever last year, as the latter pivots its focus toward personal care and beauty products.
Based on reporting by nu. Translated and condensed by LocalHeadlines.
